The Black-Owned Businesses Abroad series is a recurring installment of interviews, photos, videos, promotions, and/or article contributions covering black entrepreneurs making their way in a society away from home. This article is spotlighting Beading Dancer, an alternative lifestyle brand based in Japan.
How would you describe your business?
Beading Dancer is an alternative lifestyle brand. We make products that help the body, mind and spirit. At the moment, our products are jewelry, skin products and digital artwork.
How did you decide to start selling your line of personal care products?
In 2009, I made a simple design from a book and my friend encouraged me to sell them. She also suggested I try different designs…the rest is history.
How do you feel that making these goods has affected you and society around you?
Making these items is a form of therapy and sharing for me. I notice that some items have a specific person for them…it’s like there’s an attraction. I feel good knowing that my products help someone and I think they change people’s thoughts around skin products/ jewellery.
Have you been surprised (either positively or negatively) by any reactions to your products or your business?
My items have no frills or extra stuff,so, people seem surprised that you don’t need so many things to make something nice and simple.
If someone wants to come to Japan to live and to work, what are some key pieces of advice you would offer?
Know yourself and your limits, because if you aren’t careful, you might sell your soul for two pieces of gold.
What is one thing you want people to know about Japan, Japanese culture, or your experience of Japan?
Being in Japan gave me the break I needed from Johannesburg and helped me look at my business in a different way. Also, I was able to engage with suppliers,unlike back home, so I’m grateful for that.
Please share anything you’d like to about your products, your business, or yourself.
My most popular products have been beaded earrings because they give you just enough pop with almost any look. I think people should use more natural skin products. I started making salves as natural alternatives to petroleum jelly. My hope or wish is for black people/ Africans to realize that they deserve good products and to let go of getting cheap products to save a buck. We are beautiful.
If you’d like to be a part of the BOBA series, leave a message in the contact section of the blog.